WE WILL see KISS

Get used to the new slogan:

The phrase will be featured prominently throughout PNC Park and in the team's advertising. It applies to everyone from players and those in the front office to the grounds crew, Mr. McClatchy said in an interview.

WE WILL mow and water the grass. There'll be music too:

With less money going to professional fees, the team could create more spots, which include music from several recording artists including U2, KISS, John Lee Hooker and REO Speedwagon.

The 20 different TV ads begin airing on Monday. Rowdy and I used to have some KISS records. I wonder which song the Bucs will feature in their commercial. Great Expectations? Cold Gin? Sweet Pain? Psycho Circus? Lick it up?